Reflections

Rebranding is Indeed a Process!

Rebranding is Indeed a Process!

December 1, 2022

I didn’t realize when I started my business ten years ago just how much a visual brand could influence the perception of my business. In 2012, I was a virtual assistant and my logo was an icon of a woman with a ponytail, in heels, typing at a desk.  This wasn’t me, but at the […]

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Transitions

September 1, 2022

A lot is happening on the homefront this month. My son has embarked on his middle school chapter – new school, (many) new people, new environment, and my daughter headed off to Kindergarten and rode a school bus for the first time! There will be a lot of firsts for these two and, with that, […]

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The 25th Hour 2.0

July 1, 2022

As I have gained more clarity about how The 25th Hour works with small businesses and upgraded my offerings, I have also been toying with the idea of tweaking my website. You know, freshen it up a bit to reflect The 25th Hour’s new reality. I’m pleased to share I’m officially headed down that path! For years […]

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Changing Perspectives

April 1, 2022

We all know what perspective means. We learn about it when we’re children – through interacting with others, through our experiences – even through the shows and movies we watch. Once we have a perspective, it forms our identity, and most of the time, that’s that. But there is value in changing it; in taking […]

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People Matter Most

February 1, 2022

I’ve worked with many people over the lifespan of my business – each unique and skilled in different areas, each with a purpose beyond assisting The 25th Hour. With that, let me tell you a bit about my amazing team. Last year, I found Mellissa. You could say we collided in an advantageous way (a […]

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Transform Your Time

January 1, 2022

Happy New Year! Excitement, opportunities, and possibilities! These words come to mind as we embark on a brand new year. Our team has been working to create opportunities for growth and success, not only for The 25th Hour but also for your business! We are thrilled to have created a new strategic offering that will […]

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